Sugar is real. It’s not an artificial product or an ultra-processed food – it comes from nature. For centuries, it has been an integral part of cultures worldwide and gives our meals their authentic, natural flavor. It’s in birthday cakes just as much as it is in jam or savory tomato sauces. Because its role doesn’t end with sweetening. Sometimes it works where you least expect it, and that’s exactly what makes it so special.

We make sugar. And we make the future. Both of these goals can only be achieved with people who take responsibility: on the factory floor, in the lab, in administration, in the fields, and in leadership. As a family-owned business with over 150 years of history, we think in terms of generations. For us, sustainability is not just a project, but a way of life. After all, sustainable transformation requires people who make change possible – through expertise, responsibility, and collaboration. This mindset also shapes our human resources strategy. Because we act with integrity, take a long-term view, and focus on development.

Employees like Marco Siebert, Paul Gamerschlag, and Ahmet Demir em body our product. Day in and day out, they ensure that local sugar beets are reliably turned into the sugar that ultimately ends up in birthday cakes, ketchup, or jars of pickles. Efficiently, safely, and with consistently high quality. This responsibility doesn’t end with production. It also shapes our shared vision for the future. Because in order to continue producing our beet sugar sustainably in the future, we must decide today how to use energy, reduce emissions, and utilize resources.

Our sugar beet is a natural product. That is why we Preserve nature. prioritize environmentally friendly practices and the protection of nature. After all, the way we grow our raw materials, use resources, and design our production processes has a direct impact on the ecosystems in our growing regions. For us, sustainable business practices therefore mean continuously reducing our environmental impact throughout the entire value chain and protecting the foundations of our livelihoods.

The sugar beet shows us how it’s done: nothing from it goes to waste. Every part has its value – and that is exactly how we approach our processes. We use resources consciously, keep them in circulation, and continually give them new purposes. From the complete utilization of the beet to the responsible use of water and more sustainable packaging. Our goal is clear: consume less, preserve more. In this way, a sense of responsibility gives rise to a system that makes the future possible.

Sugar is the result of a closely integrated value chain – from agriculture to logistics. And many people are involved in this process. Therefore, working together responsibly is the foundation for long-term success. This applies both to nature and to the people with whom we work every day. For us, taking responsibility throughout the entire supply chain is a matter of course. Because the supply chain is far more than just the procurement of raw materials. It is an integral part of our sustainable practices. With clear guidelines, transparent supplier management, and consistent decarbonization, we are constantly working toward an even more sustainable supply chain.

Our path to climate neutrality: By 2030, we will set an initial climate target to reduce our direct emissions to zero by 2040. In the long term, we aim to achieve climate neutrality across our entire value chain by 2050.

Responsibility throughout the value chain: By incorporating the CSDDD, we are strengthening our sustainable procurement practices and ensuring fair working conditions throughout the entire supply chain.

Conscious sugar consumption: We are committed to promoting responsible sugar consumption and are expanding our communication efforts to encourage healthy eating.

Transparency and innovation: Starting in 2028, our reporting will comply with the CSRD. We are also continuously optimizing our data collection processes to analyze our sustainability metrics more accurately and quickly.

Continuous improvement: We regularly review our strategies to ensure that our initiatives remain effective and efficient over the long term.